Proposal to Ban Lion Trophy Imports – Australia.

Speak Up For The Voiceless - International Animal Rescue Foundation - Environmental News and Media

playingcubs

This year alone to date September 2014 we have seen a vast increase of Lions legally hunted for a trophy on some American, Canadian, European or Americas wall, not forgetting those poached illegally. Even with harsh lobbying from International Animal Rescue Foundation Africa and External Affairs Dan Ashe – USFWS Director still debates on whether it is in the best interests of Africa and its current environmental situation to ban Lion trophy imports from Africa into America. (Please click the (USFWS Director link to view the open letter to Dan Ashe)..

So while the United States and the European Union continue to debate on whether it is within the best interests of the African economy to ban importation of Lion trophy parts into the United States and the European Union, Australia is continuing to take the lead that could by the end of 22nd September see Lion trophy imports banned…

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Proposal to Ban Lion Trophy Imports – Australia.

Speak Up For The Voiceless - International Animal Rescue Foundation - Environmental News and Media

playingcubs

This year alone to date September 2014 we have seen a vast increase of Lions legally hunted for a trophy on some American, Canadian, European or Americas wall, not forgetting those poached illegally. Even with harsh lobbying from International Animal Rescue Foundation Africa and External Affairs Dan Ashe – USFWS Director still debates on whether it is in the best interests of Africa and its current environmental situation to ban Lion trophy imports from Africa into America. (Please click the (USFWS Director link to view the open letter to Dan Ashe)..

So while the United States and the European Union continue to debate on whether it is within the best interests of the African economy to ban importation of Lion trophy parts into the United States and the European Union, Australia is continuing to take the lead that could by the end of 22nd September see Lion trophy imports banned…

View original post 2,410 more words

Honduran White and Northern White Bat.

Speak Up For The Voiceless - International Animal Rescue Foundation - Environmental News and Media

hong

Some have stated they resemble the appearance of Furbies while others sate they look like cute little Gremlins. Well actually they are indeed Honduran Ghost Bats, commonly named as the (Honduran White Bat) that we featured on our main International Animal Rescue Foundation Endangered Species Article few days ago that we release every Monday and Friday.

The Honduran White Bat just one of two unique species of white bat that inhabits planet Earth featured this week on our Endangered Species Post as they are currently listed as (near threatened). Scientifically named as Ectophylla alba populations of this very small (pygmy) style bat are on the decline. To what extent we are still unaware. Data on diet, population trend and behavior is limited.

White bats like all bats fall into the order of Chiroptera. Chiroptera is an ancient order of mammalia dating to the early Eocene, including the bats. They are nocturnal…

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Who blogs more often? Male Or Female?

Engines of Commerce

BLOG – is an onlinejournalwhereanindividual or a group presentsarecordof activities,thoughts,orbeliefs.

Who blogs more often? Men or Women?

According to my research, there are more female bloggers than male bloggers. The difference between genders in the blogosphere is balanced with women making up 50.9% and males 49.1% of bloggers. 

“Women who blog…were more likely than other groups to say that they blogged mainly about personal experiences.” Majority of women described their blogs as a mix of personal reflection and academic analysis, while male bloggers described their blogs as “very academic.” When asked about the tone that a blog author strives for, male bloggers emphasized the absence of personal experiences: “Personal in tone, but not in content,” and “I didn’t think most people would really care that much about my personal life.” On the other hand, many female bloggers stressed that the opportunity…

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The myth that cellphone can burn a whole gas station.

Engines of Commerce

Is the myth real about cellphones can cause fire to the gas station?
This is the myth when you approach a gas station the employees there say that “please turn off all cellphones because it might cause fire”. Now we are going to see if the myth is true or not, this helps us when we go to a gasoline station to know what to do and to know how to prevent fire cases, and if we have some important calls or messages to see when we are at a gas station.

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Advertising Is an Art—and a Science

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William Bernbach, one of the giants of American advertising in the 1960s and 1970s (the period-piece TV show Mad Men often refers to him), famously said of his profession, “Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.”

That may still be true. But the case for advertising as a science is surely getting stronger. This month’s Spotlight on the Future of Advertising takes a look at the industry’s dramatic transformation and highlights some of the approaches and campaigns that have been most successful.

The biggest change, of course, is the explosion of data now available to advertisers as they try to connect with consumers across a multitude of platforms. The big question: How do managers make sense of all those metrics?

In “Advertising Analytics 2.0,” Wes Nichols, cofounder of MarketShare, shows how firms can craft strategies that use new mathematical modeling to generate more sales. Companies, he says, now can achieve a far more sophisticated understanding of how their messages touch consumers, and can change their strategies, if necessary, on the fly. Getting it right can mean lifting marketing performance by as much as 30%.

In an accompanying piece, Jeffrey Rayport, managing partner of digital strategy firm MarketspaceNext, explains what companies need to do to get their message heard in an era where interruption and repetition are no longer effective. And Sunil Gupta, of Harvard Business School, demonstrates how top marketers are mastering the smartphone—not with tiny ads, which no one seems to like or even notice, but with apps that provide customers with real value.

And be sure to look at our review of recent ad campaigns that truly stand out. Bernbach would no doubt be impressed. “[I]t would be easy to conclude that advertising has flipped to all science and no art,” writes HBR’s Julia Kirby. “But then along comes fresh creative to show us what really sells.”

Follow link to site: http://hbr.org/2013/03/advertising-is-an-art-and-a-science/ar/1